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The Affordable Luxury of G&H
With Gallagher and Henry’s new single-family homes, luxury is baked into the base price.
Of the seven most desirable luxury home features cited in Coldwell Banker’s 2020 Global Luxury Report, four come as standard offerings in Gallagher and Henry Lifestyle Series home plans, while two others can be easily accommodated.
It’s a strong reminder of the value inherent in a Gallagher and Henry home as well as the company’s responsiveness to contemporary buyers.
The Top Luxury Must-Have: Outdoor Space
The Coldwell Banker report identified outdoor living spaces as the top necessity for today’s affluent homebuyers. “The popularity of outdoor living spaces reflects a growing movement toward indoor/outdoor living, as people not only want to be closer to nature but also to maximize their homes’ usable space,” the report said. The novel coronavirus, of course, has only intensified the desire for outdoor spaces, as residents seek safe places to work, relax, or gather with others.
Large suburban lots are a given in every current Gallagher and Henry community, which provides homebuyers ample opportunity to extend living space into the great outdoors. More specific, both the Amberwood and the Fremont, the Gallagher and Henry’s two Lifestyle Series ranch plans, call for dedicated covered patios.
Next on the List: Multipurpose Space
After outdoor spaces, flex rooms or home offices ranked second in demand among luxury homebuyers, according to the Coldwell Banker report. “I think we’re seeing more of these multifunctional spaces because people want ease of living. With everyone working on laptops and being so mobile, I’ve found that many of my luxury listings must have a component that is multipurpose and multifunctional,” one agent said in the report.
All four two-story plans in Gallagher and Henry’s Lifestyle Series feature a dedicated office/study or flex room on the first floor. In some plans, such as the Calysta and Eden, a formal living room or dining room can be turned into a second multifunctional space as well. That added versatility and customization is something more and more buyers are beginning to prioritize.
Luxury Buyers’ Other Must-Haves
Vehicle storage, home gyms, and eco-friendly features were three additional must-have features identified in the Coldwell Banker report. Here again, Lifestyle Series homes answer the bell.
A three-car garage is standard in every Lifestyle Series home plan as is a basement, which can easily accommodate an assortment of workout and fitness equipment. In addition, all new Gallagher and Henry construction carries the ENERGY STAR label. Designed, built, and independently tested to meet strict requirements set by the U.S. Environmental Protection Agency, ENERGY STAR-certified homes use upwards of 30 percent less energy per year, which decreases utility costs and environmental impact.
Even an au pair suite, another one of the seven most desirable amenities among luxury homebuyers, can exist in a Lifestyle Series home. The second floor of the Calysta, for example, features three full bathrooms – one for the master suite, a Jack-and-Jill bath shared by two bedrooms, and a third full bathroom that, rather than opening to the hallway, can become an en suite for the home’s fourth bedroom.
Luxury Buyers Favoring New Construction
Luxury buyers are showing heightened interest in “turnkey properties where they can envision the luxurious lifestyle they are seeking,” said one Coldwell Banker agent. That’s ignited interest in new construction, as more than two-thirds of luxury buyers report heightened interest in a new build over a resale property.
In addition, nearly four out of five luxury buyers prefer open-concept floor plans, which remain a staple of every Lifestyle Series home plan. “Informal, casual, and luxurious are the key words describing the home they are looking for,” one agent said of today’s luxury buyers.
By offering quality-built new construction featuring open-concept floor plans and today’s most desirable home amenities as standard features, Gallagher and Henry ensures luxury living is attainable for more homebuyers and maximizes value for its homeowners